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Explores the design and financial evaluation of systems for renewable energy, energy efficiency, and waste... Læs mere
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Understanding the performance of service systems and designing better service systems requires understanding how these agents make their decisions and how service systems... Læs mere
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Recognises that there is intense competition among emerging markets to capture their share of the global economy. The book addresses... Læs mere
Bemærk: Kan ikke leveres før jul.
Recognises that there is intense competition among emerging markets to capture their share of the global economy. The book addresses questions that... Læs mere
Bemærk: Kan ikke leveres før jul.
Recognizes that there is intense competition among emerging markets to capture their share of the global economy. This volume is... Læs mere
Bemærk: Kan ikke leveres før jul.
The current method of appraisal is unsustainable and counterproductive. In this book, the authors discuss Performance Leadership - the idea of leading employee performance, which should be the focus of management.
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The megatrend energy was taken on by ISO 50001 Energy Management Systems defining requirements for... Læs mere
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Given the reality of the continuing and apparently inevitable conflictual engagements at home and abroad, War Stories asks how America should imagine itself for the new millennium.
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Describes the changes taking place in shopping behaviours and marketing tools, and integrates them into easy to understand theoretical frameworks that can be used by marketers to augment and leverage their marketing functions and resources
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From Coca-Cola to Chrysler this book takes you behind the curtain of some of the best popular music in advertising campaigns of all time. The book talks to the people that created the campaigns with the songs we remember the most.
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Examines how organizations can optimize their use of email marketing. This book is intended for anyone interested in learning more about email and digital marketing. The overall goal is to help marketing managers' get more out of a critical marketing tool.
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Provides strategies for engaging millennials for ethical leadership in the corporate context, complemented with perspectives gleaned from students at a top-tier business school and from a diverse group of corporate executives.