Kogan Page Ltd Forlag
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Human-Centered Marketing: How to Connect with Audiences in the Age of AI (Bog, Hardback, Engelsk)
Transform your marketing strategy to place the audience front and center, building trust with consumers, developing brand awareness and driving sales.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Using Creativity and Data in Marketing: Unlocking Creative Value with Insight and Imagination (Bog, Hardback, Engelsk)
Understand how to harness data to drive creativity in your marketing, creating data-informed, imaginative campaigns that have real-world impact.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Green and Sustainable Finance: Principles and Practice in Banking, Investment and Insurance (Bog, Hardback, Engelsk)
Green and Sustainable Finance offers a comprehensive guide to green and sustainable principles and practice in banking, investment and insurance.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
B2B Marketing Fundamentals: Drive Impact Across Brand, Reputation, Relationships and Revenue (Bog, Hardback, Engelsk)
Understand how traditional marketing methods can be directly applied to B2B businesses to deliver results across brand, reputation, relationships and revenue.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Data Strategy: How to Use Data and Artificial Intelligence to Transform Your Business (Bog, Hardback, Engelsk)
Execute a data strategy to improve your business decisions, build stronger products and gain a competitive advantage for your business.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Leading Procurement Strategy: Driving Value Through the Supply Chain (Bog, Hardback, Engelsk)
Develop strategies and drive value by unlocking the competitive advantages of procurement with this essential guide to sustaining your procurement performance.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Unlocking Happiness at Work: How a Happiness Strategy Fuels Purpose, Passion and Performance (Bog, Hardback, Engelsk)
Improve the performance and wellbeing of your workforce through psychological strategies and expert insights that will improve happiness at work.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Global Marketing: Understanding Marketing in a Globalized Business Environment (Bog, Hardback, Engelsk)
Understand the interconnected nature of marketing and globalization and how consumerism, communications, brands, ethics and production work in an international market.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Human Resource Management at Work: The Definitive Guide (Bog, Hardback, Engelsk)
Providing all the research, models and theory needed for an HR master's degree and the examples and context necessary to excel as an HR professional.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Planning and Managing Public Relations Campaigns: A Strategic Approach (Bog, Hardback, Engelsk)
A definitive guide to planning PR and event campaigns, this book contains everything readers need to know to design, execute and evaluate campaigns of any size.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Tech-Enabled Hospitality: Strategies to Elevate Guest Experience and Operational Efficiency (Bog, Hardback, Engelsk)
Understand the practical steps to apply the right technological strategies for your hospitality business to ease staff and management pain points, increase efficiency and profitability and heighten the guest experience.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
The The L&D Leader: Principles and Practice for Delivering Business Value (Bog, Hardback, Engelsk)
Use this practical guide to deliver value to the business as an L&D professional and equip employees with the skills they need to succeed in a constantly changing world of work.
Levering: Skaffevare (forvent 14 - 30 hverdage)
