Explore the technological disruptions of the logistics and supply chain industry and get step-by-step guidance to adapting business plans and strategies.
Deliver value and profitable business solutions to key B2B clients and build enduring relationships that will maximize growth, by aligning marketing, sales and customer success.
Learn how to adopt a clear strategy for social selling and discover how to engage and develop relationships through social media, so you can start selling stronger and smarter.
Respond effectively to day-to-day problems, challenges and incidents to prevent them from developing into a crisis and disrupting your business with this best-practice communications roadmap.
Leverage social media effectively to nurture prospects, develop relationships and stand out from the competition, to create stronger B2B leads and sales.
Connect the principles with the practice of sustainability in logistics and supply chain with this textbook based on extensive research and supported by detailed online resources.
Build and execute resilient risk strategies to manage the business impact of climate change and maximize new opportunities.
Confidently apply marketing analytics techniques to improve consumer insights and marketing performance, so you can compete more effectively in the marketplace.
Support your employees and reduce burnout in the organization with this practical guide.
Use this textbook to understand how and why to align people management strategies with organisational objectives.
Use this practical guide for HR, OD and management professionals to support effective organizational change.
Gain insights into the emerging challenges faced by humanitarian logistics practitioners with suggestions for best practice from world-leading experts and academics.