Teach your sales reps how to confront and work through complex challenges using an innovative change management model designed with sales teams in mind.
Understand the ramifications caused by Big Tech's disruption into finance and ensure your organization will profit from blockchain rather than being disrupted by it.
Learn how to bring customer excellence to your B2B business to retain existing clients and win new business, this bestselling guide contains expert advice from leading industry experts, as well as new frameworks and approaches.
Embed an agile, iterative and evidence-based approach to HR to improve employee experience and drive business results.
Transform your marketing practice into a force for good by understanding marketing's complicity in the sustainability crisis and learning how to embed sustainable thinking and practice in your day-to-day work.
Enhance your knowledge of search marketing and the broader marketing strategy by taking a strategic approach to search engine optimization (SEO) and search engine marketing (SEM).
Explore and understand key concepts and methods of logistics with this essential, introductory guide.
Understand consumer behaviour in a digitalized and competitive business landscape with this engaging, practical textbook.
Develop a brand building strategy to deliver short and long-term growth for your business and maximize the effectiveness of your marketing spend.
Discover the strategies and expert insights that will build your sustainability skillset and arm you with everything you need to make a meaningful impact.
Learn how the UK's investment and financial markets work and take control of your finances with this clear and practical guide to understanding investing.
Gain a thorough understanding of the key aspects of hiring and developing a workforce with this bestselling textbook.