Packed with real-world examples and grounded in best practices, learn how to deliver multi-layered experiences which will surprise and delight customers in equal measure
Get on top of your tax with the UK's bestselling tax handbook, learn how to complete self-assessment tax returns and discover advice on a range of tax saving tips.
Leverage AI and new technologies to build trust with your customers and guide them through their complex buying journeys in this increasingly digital era.
Perform effectively, sustainably and happily at work by learning how to manage your energy levels.
Build an AI strategy for the HR function with this practical book written specifically for future-focused HR leaders.
Design training and educational programmes to improve learning, engagement and skills development for office based and hybrid workers.
Written for senior change managers, wellbeing specialists and postgraduate students, this evidence-based guide explores the impact of business change on employee wellbeing.
Understand how to develop your own digital business ventures, from ideation, reiteration and then to market using this undergraduate and postgraduate textbook.
Learn how to embed sustainability and purpose into your D2C operations using proven tactics and KPI frameworks that drive meaningful environmental and social impact while maintaining profitability and competitive advantage.
Build an enterprise-wide understanding of cyber risk, increase your resilience and protect your organization's reputation with this critical guide to delivering clear and succinct cyber risk communication.
Accelerate your career and transform your skillset with the new edition of the international bestselling guide which covers all aspects of the MBA.
Learn when, why and how to implement AI into marketing strategy and practice in this upper-level textbook.