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Understand how legacy and mainstream brands from B2B and B2C through to product and service companies can successfully harness the potential of marginal behaviours for new routes to growth.
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Lead confidently and maximize the potential of your virtual team with this guide to the skills and techniques needed to succeed remotely.
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Understand the neuroscience behind coaching tools and theories to apply the principles in practice confidently with the third edition of this essential guide.
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Overcome the modern-day challenges facing questionnaire design with this bestselling guide, demonstrating exactly how to construct and design effective survey material that will capture the insight you want to achieve.
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Build a profitable investment portfolio with this plain language guide to the basics and beyond of investing.
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Make your business more sustainable, and therefore more innovative and profitable, with this practical guide filled with case studies and 'top tips'.
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Gain a thorough grounding in the core principles and practices of UK employment law with the third edition of this practical guide from the HR Fundamentals series.
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Provides a complete guide to employment rights, from hiring to redundancy, maternity leave to retirement, written by practitioners at the TUC.
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Build an effective company culture for a partially or entirely remote workforce that drives employee wellbeing, motivation and overall business results.
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Boost sales, increase brand recognition and create engaging shopper experiences with this practical guide to applying semiotic insights to both online and in-store retail.
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Maximize the success of your social media marketing by creating a complete strategy that is integrated throughout your organization and built around engaging content and measurable campaigns.
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Cut through the hype and decide on a digital roadmap for your organization with this practical, step-by-step guide to delivering successful digital transformation.