Manager's Guide to Excellence in Public Relations and Communication Management (Bog, Paperback / softback, Engelsk)

Manager's Guide to Excellence in Public Relations and Communication Management

(Bog, Paperback / softback, Engelsk)
Forfattere: David M. Dozier, Larissa A. Grunig, James E. Grunig

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Beskrivelse

This text reports the findings of a study of public relations and communications management. The study identifies three spheres of communication excellence: the inner sphere of communication excellence; shared expectations of top communicators; and organizational culture.

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Alle detaljer

Forlag Taylor & Francis Inc
Forfattere David M. Dozier, Larissa A. Grunig, James E. Grunig
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 01-07-1995
Første udgivelsesår 1995
Serie Routledge Communication Series
Originalsprog United States
Sideantal 270
Indbinding Paperback / softback
Forlag Taylor & Francis Inc
Sideoplysninger 270 pages
Mål 230 x 153 x 15
ISBN-13 / EAN-13 9780805818109