Forventes på lager: 19-03-2026
This textbook gives students an overview of the marketing research process and equips them with the skills to use research to effect meaningful change.
| Forlag | Bloomsbury Publishing PLC |
| Forfatter | Alan (University of Strathclyde Wilson |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgave | 5 ed |
| Udgivelsesdato | 19-03-2026 |
| Første udgivelsesår | 2026 |
| Illustrationer | 63 photos, 13 tables, 18 figures |
| Originalsprog | United Kingdom |
| Sideantal | 448 |
| Indbinding | Hardback |
| Forlag | Bloomsbury Publishing PLC |
| Sideoplysninger | 448 pages, 63 photos, 13 tables, 18 figures |
| Mål | 260 x 214 x 32 |
| ISBN-13 / EAN-13 | 9781350442771 |