Pop-Up Retail: The Evolution, Application and Future of Ephemeral Stores (Bog, Hardback, Engelsk) af Ghalia Boustani
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Pop-Up Retail: The Evolution, Application and Future of Ephemeral Stores

(Bog, Hardback, Engelsk)
Forfatter: Ghalia Boustani
Pop-Up Retail: The Evolution, Application and Future of Ephemeral Stores
Forlag: Taylor & Francis Ltd

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Beskrivelse

This book clarifies, consolidates and creates a clear understanding about the topic of ephemeral retailing that will inform future research and activity, and is essential for academics, students and retail professionals with an interest in relevant fields such as retail marketing and management, brand management and distribution.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Ghalia Boustani
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 14-05-2021
Første udgivelsesår 2021
Serie Routledge Focus on Business and Management
Illustrationer 6 Tables, black and white; 6 Line drawings, black and white; 6 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 134
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 134 pages, 6 Tables, black and white; 6 Line drawings, black and white; 6 Illustrations, black and w
Mål 145 x 222 x 16
ISBN-13 / EAN-13 9780367628529