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Forventes på lager: 10-04-2018
Originally published in 1984. Public relations is a key element necessary for success in all business activities. Although some businessmen see public relations as a separable business function, this book argues convincingly that public relations should really be an integral management function, practised by all managers, all the time.
| Forlag | Taylor & Francis Ltd |
| Forfatter | Frank Jefkins |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 10-04-2018 |
| Første udgivelsesår | 2018 |
| Serie | Routledge Library Editions: Management |
| Originalsprog | United Kingdom |
| Sideantal | 148 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 148 pages |
| Mål | 147 x 227 x 15 |
| ISBN-13 / EAN-13 | 9781138571624 |