Selling IT: The Science of Selling, Buying, and Deal-Making (Bog, Paperback / softback, Engelsk)

Selling IT: The Science of Selling, Buying, and Deal-Making

(Bog, Paperback / softback, Engelsk)
Forfattere: Sandip (Institute of Management Technology (IMT) Mukhopadhyay, Srinivas Pingali, Amitabh Satyam

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Beskrivelse

This book presents a systematic analysis of the processes, techniques and methods involved in IT sales and marketing. It highlights the nuances of selling, marketing and developing IT solutions that create value for customers.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfattere Sandip (Institute of Management Technology (IMT) Mukhopadhyay, Srinivas Pingali, Amitabh Satyam
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 27-09-2021
Første udgivelsesår 2021
Illustrationer 48 Tables, black and white; 43 Line drawings, black and white; 43 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 268
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 268 pages, 48 Tables, black and white; 43 Line drawings, black and white; 43 Illustrations, black an
Mål 233 x 154 x 25
ISBN-13 / EAN-13 9780367725747