Social Media Analytics in Predicting Consumer Behavior (Bog, Paperback / softback, Engelsk)

Social Media Analytics in Predicting Consumer Behavior

(Bog, Paperback / softback, Engelsk)

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Beskrivelse

Social media plays an important role for businesses and consumers. The importance of social media does not only stem from connecting businesses and consumers. It is also a very important resource. The main reason for this is that social media contains very important data.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 04-10-2024
Første udgivelsesår 2024
Illustrationer 12 Tables, black and white; 6 Line drawings, color; 11 Line drawings, black and white; 5 Halftones, black and white; 8 Illustrations, color; 16 Illustrations, black and white
Fagredaktør Selay Ilgaz (Baskent University Sumer, Nurettin (AHBV University Parilti
Originalsprog United Kingdom
Sideantal 190
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 190 pages, 12 Tables, black and white; 6 Line drawings, color; 11 Line drawings, black and white; 5
Mål 156 x 233 x 14
ISBN-13 / EAN-13 9781032059914