Social Media Campaigns: Strategies for Public Relations and Marketing (Bog, Hardback, Engelsk)
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Social Media Campaigns: Strategies for Public Relations and Marketing

(Bog, Hardback, Engelsk)
Forfattere: Carolyn Mae (Biola University Kim, Matthew Prince
Forlag: Taylor & Francis Ltd

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This third edition continues to give students a foundation in the principles of social media strategic communication and marketing necessary for today’s communications professionals. It is ideal for undergraduate and post-graduate courses in social/digital media marketing and public relations or a secondary text in campaign courses.

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Forlag Taylor & Francis Ltd
Forfattere Carolyn Mae (Biola University Kim, Matthew Prince
Type Bog
Format Hardback
Sprog Engelsk
Udgave 3 ed
Udgivelsesdato 20-08-2025
Første udgivelsesår 2025
Illustrationer 43 Line drawings, black and white; 43 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 262
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 262 pages, 43 Line drawings, black and white; 43 Illustrations, black and white
Mål 229 x 152
ISBN-13 / EAN-13 9781032802527