Sports Capitalism: The Foreign Business of American Professional Leagues (Bog, Paperback / softback, Engelsk) af Frank P. Jozsa

Sports Capitalism: The Foreign Business of American Professional Leagues

(Bog, Paperback / softback, Engelsk)
Forfatter: Frank P. Jozsa

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Beskrivelse

This book focuses on each of the league's short- and/or long-term transnational strategies, which are composed of the activities, events, experiences, risks and ventures that have extended the organization's sport brand and image, and increased its recognition and reputation across the globe.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Frank P. Jozsa
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 18-09-2018
Første udgivelsesår 2018
Originalsprog United Kingdom
Sideantal 330
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 330 pages
Mål 235 x 152
ISBN-13 / EAN-13 9781138620650