Stadia Naming Rights in Sport (Bog, Hardback, Engelsk) af Leah (Manchester Metropolitan University Gillooly
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Stadia Naming Rights in Sport

(Bog, Hardback, Engelsk)
Forfattere: Leah (Manchester Metropolitan University Gillooly, Terry (University of Windsor Eddy, Dominic (Manchester Metropolitan University Medway
Stadia Naming Rights in Sport
Forlag: Taylor & Francis Ltd

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This book is an accessible, practical and systematic guide to stadium naming rights sponsorship within sport, designed to help practitioners and students gain a better understanding of how naming rights work and the benefits that sport and corporate organisations may get from this kind of arrangement.

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Forlag Taylor & Francis Ltd
Forfattere Leah (Manchester Metropolitan University Gillooly, Terry (University of Windsor Eddy, Dominic (Manchester Metropolitan University Medway
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 23-05-2022
Første udgivelsesår 2022
Serie Sport Business Insights
Originalsprog United Kingdom
Sideantal 80
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 80 pages
Mål 146 x 226 x 11
ISBN-13 / EAN-13 9780367630089