Stadia Naming Rights in Sport
(Bog, Paperback / softback, Engelsk)
Forlag:
Taylor & Francis Ltd
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9780367630102
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Formater og udgaver
Beskrivelse
This book is an accessible, practical and systematic guide to stadium naming rights sponsorship within sport, designed to help practitioners and students gain a better understanding of how naming rights work and the benefits that sport and corporate organisations may get from this kind of arrangement.
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Alle detaljer
| Forlag | Taylor & Francis Ltd |
| Forfattere | Leah (Manchester Metropolitan University Gillooly, Terry (University of Windsor Eddy, Dominic (Manchester Metropolitan University Medway |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 29-01-2024 |
| Første udgivelsesår | 2024 |
| Serie | Sport Business Insights |
| Originalsprog | United Kingdom |
| Sideantal | 80 |
| Indbinding | Paperback / softback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 80 pages |
| Mål | 138 x 216 x 7 |
| ISBN-13 / EAN-13 | 9780367630102 |