Strategic CEO Communication

(Bog, Paperback / softback, Engelsk)
Forfattere: Yeunjae Lee, Cen (April) Yue



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Beskrivelse

This book shows how CEOs can communicate strategically, ethically, and effectively with external and internal stakeholders. It is ideal for advanced students in programs related to public relations and communication or corporate leaders seeking research-informed guidance on effective communication for strategic success.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfattere Yeunjae Lee, Cen (April) Yue
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 21-01-2026
Første udgivelsesår 2026
Illustrationer 1 Line drawings, black and white; 1 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 180
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 180 pages, 1 Line drawings, black and white; 1 Illustrations, black and white
Mål 151 x 230 x 14
ISBN-13 / EAN-13 9781032725543