Strategic Creativity: A Business Field Guide to Advertising, Branding, and Design (Bog, Paperback / softback, Engelsk)
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Strategic Creativity: A Business Field Guide to Advertising, Branding, and Design

(Bog, Paperback / softback, Engelsk)
Forfatter: Robin Landa
Strategic Creativity: A Business Field Guide to Advertising, Branding, and Design
Forlag: Taylor & Francis Ltd

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The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advertising, branding, and design ideas and solutions, and to working with creatives. A fundamental resource that enables business professionals to stand out amongst their colleagues.

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Forlag Taylor & Francis Ltd
Forfatter Robin Landa
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 02-06-2022
Første udgivelsesår 2022
Illustrationer 38 Halftones, color; 31 Halftones, black and white; 38 Illustrations, color; 31 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 194
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 194 pages, 38 Halftones, color; 31 Halftones, black and white; 38 Illustrations, color; 31 Illustrat
Mål 152 x 228 x 16
ISBN-13 / EAN-13 9781032137797