Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth
(Bog, Hardback, Engelsk)
Forlag:
Harvard Business Review Press
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9781633692077
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Beskrivelse
Fanboys. Pork dorks. Tech nerds. These consumers have a lot in common: they care a lot about a specific brand, product, or market; they pursue their passions with fervor; and they spend a lot of money in the process. They're superconsumers. Rich with data, research, and case studies, Superconsumers
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Alle detaljer
| Forlag | Harvard Business Review Press |
| Forfatter | Eddie Yoon |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 20-12-2016 |
| Første udgivelsesår | 2016 |
| Illustrationer | illustrations |
| Originalsprog | United States |
| Sideantal | 240 |
| Indbinding | Hardback |
| Forlag | Harvard Business Review Press |
| Sideoplysninger | 240 pages, illustrations |
| Mål | 220 x 149 x 25 |
| ISBN-13 / EAN-13 | 9781633692077 |