The Language of Advertising: Written Texts (Bog, Hardback, Engelsk) af Angela (Formerly at York St. John University Goddard

The Language of Advertising: Written Texts

(Bog, Hardback, Engelsk)

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Beskrivelse

Drawing on literary and linguistic theory for analysis of texts, this book covers all aspects of advertising language, from the interrelation of language, image and layout to the discourse between 'reader' and advertisement.

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Forlag Taylor & Francis Ltd
Forfatter Angela (Formerly at York St. John University Goddard
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 29-09-2015
Første udgivelsesår 2015
Serie Intertext
Originalsprog United Kingdom
Sideantal 144
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 144 pages
Mål 246 x 174
ISBN-13 / EAN-13 9781138127975