The New Guide to Identity: How to Create and Sustain Change Through Managing Identity (Bog, Paperback / softback, Engelsk)

The New Guide to Identity: How to Create and Sustain Change Through Managing Identity

(Bog, Paperback / softback, Engelsk)
Forfatter: Wolff Olins

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Beskrivelse

This study aims to show how managing identity can create and sustain behavioural change in an organization as well as achieving the outcome of influencing its external audiences. The work provides a guide to identity, including what it is and how it can be used to full effect.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Wolff Olins
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 28-02-1996
Første udgivelsesår 1996
Originalsprog United Kingdom
Sideantal 110
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 110 pages
Mål 244 x 210 x 8
ISBN-13 / EAN-13 9780566077371