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Forventes på lager: 14-05-2002
Presents a different perspective on consumer behaviour in the hospitality sector. This book introduces and explores the role of consumer behaviour theory in the context of hospitality management. It discusses the principles and research of consumer behaviour and illustrates how they are used in the hospitality industry.
| Forlag | Taylor & Francis Ltd |
| Forfatter | Alastair Williams |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 14-05-2002 |
| Første udgivelsesår | 2002 |
| Originalsprog | United Kingdom |
| Sideantal | 280 |
| Indbinding | Paperback / softback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 280 pages |
| Mål | 234 x 156 x 14 |
| ISBN-13 / EAN-13 | 9780750652490 |