Charity Marketing: Contemporary Issues, Research and Practice (Bog, Paperback / softback, Engelsk)

Charity Marketing: Contemporary Issues, Research and Practice

(Bog, Paperback / softback, Engelsk)

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This book brings together leading scholars to rigorously explore the contemporary issues facing charity marketing, to challenge students and researchers to think about charity marketing in a way that is creative and impactful.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 20-12-2021
Første udgivelsesår 2021
Serie Routledge Studies in Marketing
Illustrationer 10 Tables, black and white; 9 Line drawings, black and white; 1 Halftones, black and white; 10 Illustrations, black and white
Fagredaktør Fran (University of Suffolk Hyde, Sarah-Louise (Oxford Brookes University Mitchell
Originalsprog United Kingdom
Sideantal 220
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 220 pages, 10 Tables, black and white; 9 Line drawings, black and white; 1 Halftones, black and whit
Mål 155 x 234 x 21
ISBN-13 / EAN-13 9780367680893