Essentials of Pricing Analytics: Tools and Implementation with Excel (Bog, Paperback / softback, Engelsk)

Essentials of Pricing Analytics: Tools and Implementation with Excel

(Bog, Paperback / softback, Engelsk)

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Beskrivelse

This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm, and a toolbox for implementing and solving a wide range of pricing problems. It demonstrates implementation using the highly accessible Excel software, analytical tools, real life examples and global case studies.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Erik (Inland Norway University of Applied Sciences Haugom
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 30-11-2020
Første udgivelsesår 2020
Serie Mastering Business Analytics
Illustrationer 44 Tables, black and white; 191 Line drawings, black and white; 235 Illustrations, black and white
Fagredaktør Erik (Inland Norway University of Applied Sciences Haugom
Originalsprog United Kingdom
Sideantal 280
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 280 pages, 44 Tables, black and white; 191 Line drawings, black and white; 235 Illustrations, black
Mål 174 x 245 x 20
ISBN-13 / EAN-13 9780367363239