Jesper (Lund University Falkheimer Forfatter
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Strategic Communication: An Introduction to Theory and Global Practice (Bog, Paperback / softback, Engelsk)
This textbook provides an overview of the core concepts, theories and methods in strategic communication. The content of this 2nd... Læs mere
Levering: 6 - 9 hverdage -
Strategic Communication: An Introduction to Theory and Global Practice (Bog, Paperback / softback, Engelsk)
This newly updated third edition provides a comprehensive foundation in strategic communication, exploring core concepts, theories, and methods through research examples and practical experiences across leadership, reputation, crisis management, and organizational change.
Levering: 6 - 9 hverdage
