Rajagopal Forfatter
Visning: Type : Alle | Sprog : Alle | Format : Alle
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Competitive Branding Strategies: Managing Performance in Emerging Markets (Bog, Hardback, Engelsk)Globalization has expanded the options for building brand strategies through social media, the internet, and in conventional... Læs mere
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Competitive Branding Strategies: Managing Performance in Emerging Markets (Bog, Paperback / softback, Engelsk)Globalization has expanded the options for building brand strategies through social media, the internet, and in conventional... Læs mere
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Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making (Bog, Hardback, Engelsk)The broad foundation of this book is laid on the conceptual discussions on consumer theories and applied... Læs mere
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Agile Marketing Strategies: New Approaches to Engaging Consumer Behavior (Bog, Paperback / softback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage) -
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Market Entropy: How to Manage Chaos and Uncertainty for Improving Organizational Performance (Bog, Paperback / softback, Engelsk)Discusses contextual market entropy caused because of swift changes in innovation and technology. The book... Læs mere
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Qualitative Marketing Research: Understanding How Behavioral Complexities Drive Marketing Strategies (Bog, Paperback / softback, Engelsk)Discusses qualitative research modeling and new approaches of qualitative data collection,... Læs mere
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Consumer Behavior Theories: Convergence of Divergent Perspectives with Applications to Marketing and Management (Bog, Paperback / softback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage) -
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Innovative Business Projects: Breaking Complexities, Building Performance, Volume II: Financials, New Insights, and Project Sustainability (Bog, Paperback / softback, Engelsk)Addresses the project management tools and techniques in reference to... Læs mere
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Innovative Business Projects: Breaking Complexities, Building Performance, Volume I: Fundamentals and Project Environment (Bog, Paperback / softback, Engelsk)Addresses the project management tools and techniques in reference to innovation... Læs mere
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Proximity Marketing: Converging Community, Consciousness, and Consumption (Bog, Paperback / softback, Engelsk)Presents innovative concepts, best practices, and case studies on proximity marketing strategy in the emerging markets through... Læs mere
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Architecting Enterprise: Managing Innovation, Technology, and Global Competitiveness (Bog, Hardback, Engelsk)The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business... Læs mere
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Decisions in International Trade and Logistics: Corporate Diplomacy, Strategies, and Operations (Bog, Hardback, Engelsk)This book is a comprehensive exploration of decision-making in the realm of international trade and logistics operations.
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