Pitch winning bids and secure competitive contracts with this complete and updated guide to best practice.
Confidently deliver a key message across channels, even in crisis conditions, with this complete guide to representing either yourself or an organization in the media.
Forge ahead into a successful, dynamic and fulfilling middle management career with this re-evaluation of what it means in the modern workplace.
Identify the opportunities and threats that emerging markets offer to established businesses with this practical book, which presents a value chain network model for strategic advantage.
Adopt positive organizational psychology approaches that focus on the best skills of your people to get results.
Apply the tools and techniques of text analytics with ease and add value to your company by understanding its key approaches and the business reality behind them.
Get the knowledge and confidence you need to make sound ethical decisions and resolve moral dilemmas in international business.
Nail your UKCAT test with this winning self-study program, featuring over 700 questions complete with detailed answers and explanations to enhance your learning.
Achieve super-performance through effective operations management using a strategic framework to implement a transformative operating model.
Combine the benefits of digital opportunity and service with human experience to add 'heart' to the digital experience and guarantee consumer satisfaction.
Understand the key challenges to consider when planning, implementing and managing advertising campaigns, with this practical guide to advertising law and regulations.
Understand how aviation logistics operate with this examination of the different product sectors used by air freight and its evolution in response to market demands.