Make an Impact with your Written English is an invaluable guide that focuses on writing English for international business for sales, PR, presentations, reports, minutes, manuals and the web etc.
Practical Business Skills for Driving Instructors provides solid, practical advice to help you set up your own driving instructor's business. Topics include preparing a business plan, financing the business, choosing and maintaining a car, book-keeping, sales and marketing.
How to Succeed at an Assessment Centre gives essential guidance on how to... Læs mere
Protect and strengthen key accounts with this hard-hitting, no-nonsense guide to managing important business relationships.
Identify customer needs, tailor each sale to a particular client and earn and maintain credibility with this guide.
Confront the rapidly changing world of B2B sales with this bestselling book by leaders at Miller Heiman, which introduced the world to the influential concept of 'win-win' when it comes to sales.
Develop your understanding of brand management and strategic brand thinking with this essential, definitive reference source designed for both professionals and students.
The Conversation Company will help your organization become a business in which people are the key driver of growth, sharing engaging content and building the company's culture and business objectives.
Plan and implement effective communications programmes and campaigns with this ultimate introduction for practitioners and students endorsed by the CIPR.
Better understand the rapidly changing workplace learning landscape and the challenges L&D managers face with this comprehensive overview.
Devise and implement a social media recruitment strategy to meet your company's recruitment objectives.
Use the largest base of empirical change research data ever developed to better understand how successful change happens in organizations.