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Make an Impact with your Written English is an invaluable guide that focuses on writing English for international business for sales, PR, presentations, reports, minutes, manuals and the web etc.
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Practical Business Skills for Driving Instructors provides solid, practical advice to help you set up your own driving instructor's business. Topics include preparing a business plan, financing the business, choosing and maintaining a car, book-keeping, sales and marketing.
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How to Succeed at an Assessment Centre gives essential guidance on how to... Læs mere
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Protect and strengthen key accounts with this hard-hitting, no-nonsense guide to managing important business relationships.
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Identify customer needs, tailor each sale to a particular client and earn and maintain credibility with this guide.
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Confront the rapidly changing world of B2B sales with this bestselling book by leaders at Miller Heiman, which introduced the world to the influential concept of 'win-win' when it comes to sales.
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Develop your understanding of brand management and strategic brand thinking with this essential, definitive reference source designed for both professionals and students.
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The Conversation Company will help your organization become a business in which people are the key driver of growth, sharing engaging content and building the company's culture and business objectives.
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Plan and implement effective communications programmes and campaigns with this ultimate introduction for practitioners and students endorsed by the CIPR.
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Better understand the rapidly changing workplace learning landscape and the challenges L&D managers face with this comprehensive overview.
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Devise and implement a social media recruitment strategy to meet your company's recruitment objectives.
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Use the largest base of empirical change research data ever developed to better understand how successful change happens in organizations.