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Herd: How to Change Mass Behaviour by Harnessing Our True Nature

(Bog, Paperback / softback, Engelsk)
Forfatter: Mark (Brighton Earls
Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Forlag: John Wiley & Sons Inc

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Beskrivelse

". fascinating. Like Malcolm Gladwell on speed. " -THE GUARDIAN "HERD is a rare thing: a book that transforms the reader's perception of how the world works". -Matthew D'Ancona, THE SPECTATOR "This book is a must. Once you have read it you will understand why Mark Earls is regarded as a marketing guru.

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Alle detaljer

Forlag John Wiley & Sons Inc
Forfatter Mark (Brighton Earls
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 17-07-2009
Første udgivelsesår 2009
Originalsprog United States
Sideantal 432
Indbinding Paperback / softback
Forlag John Wiley & Sons Inc
Sideoplysninger 432 pages
Mål 196 x 128 x 23
ISBN-13 / EAN-13 9780470744598