Marketing Communications (Bog, Hardback, Engelsk) af Lynne (James Cook University Eagle

Marketing Communications

(Bog, Hardback, Engelsk)
Forfattere: Lynne (James Cook University Eagle, Barbara (London South Bank University Czarnecka, Stephan (James Cook University Dahl, Jenny (University of Bristol Lloyd

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Beskrivelse

Marketing communication is a dynamic industry, which continues to change and adapt to new technologies, media consumption patterns and communication interfaces between marketers and their target markets.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfattere Lynne (James Cook University Eagle, Barbara (London South Bank University Czarnecka, Stephan (James Cook University Dahl, Jenny (University of Bristol Lloyd
Type Bog
Format Hardback
Sprog Engelsk
Udgave 2 ed
Udgivelsesdato 23-09-2020
Første udgivelsesår 2020
Illustrationer 26 Tables, black and white; 38 Line drawings, black and white; 64 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 402
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 402 pages, 26 Tables, black and white; 38 Line drawings, black and white; 64 Illustrations, black an
Mål 246 x 174
ISBN-13 / EAN-13 9781138331822