Social Media Measurement and Management: Entrepreneurial Digital Analytics
(Bog, Paperback / softback, Engelsk)
Forlag:
Taylor & Francis Ltd
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9781032247861
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Formater og udgaver
Beskrivelse
This revised and updated textbook applies a critical and practical lens to the world of social media analytics. Author Jeremy Harris Lipschultz explores the foundations of digital data, strategic tools, and best practices in an accessible volume for students and practitioners of social media communication.
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Alle detaljer
| Forlag | Taylor & Francis Ltd |
| Forfatter | Jeremy Harris (University of Nebraska at Omaha Lipschultz |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgave | 2 ed |
| Udgivelsesdato | 01-08-2024 |
| Første udgivelsesår | 2024 |
| Illustrationer | 14 Tables, black and white; 1 Line drawings, black and white; 57 Halftones, black and white; 58 Illustrations, black and white |
| Originalsprog | United Kingdom |
| Sideantal | 308 |
| Indbinding | Paperback / softback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 308 pages, 14 Tables, black and white; 1 Line drawings, black and white; 57 Halftones, black and whi |
| Mål | 191 x 253 x 24 |
| ISBN-13 / EAN-13 | 9781032247861 |