The New Cultures of Food: Marketing Opportunities from Ethnic, Religious and Cultural... (Bog, Paperback / softback, Engelsk)

The New Cultures of Food: Marketing Opportunities from Ethnic, Religious and Cultural Diversity

(Bog, Paperback / softback, Engelsk)
Forfatter: Martin K. Hingley

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Beskrivelse

This book provides a comprehensive collection of cutting-edge research on creating opportunities from diversity, especially in terms of consequences for agribusiness and food businesses and appropriate marketing strategy plans. The book includes a number of different issues that define, challenge, and open up new markets, products and services resu

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Martin K. Hingley
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 24-06-2024
Første udgivelsesår 2024
Serie Food and Agricultural Marketing
Fagredaktør Adam Lindgreen
Originalsprog United Kingdom
Sideantal 342
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 342 pages
Mål 246 x 174
ISBN-13 / EAN-13 9781032838069