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Salgsledelse og markedsføringsledelse
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Social Sustainability and Good Work in Organizations (Bog, Paperback / softback, Engelsk)This edited research monograph collects nine unique research contributions on the concept of social sustainability and its connection to possibilities and hindrances for good work in organisations.
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Social Sector Communication: Concepts, Strategies and Case Studies (Bog, Paperback / softback, Engelsk)Communication, advocacy and outreach are germane to the success of any organization working in the social sector. This book provides a... Læs mere
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Essentials of Pricing Analytics: Tools and Implementation with Excel (Bog, Paperback / softback, Engelsk)This book is a comprehensive introduction to pricing as a tactical business function and a practical toolbox for implementing... Læs mere
Levering: Kan forudbestilles (Forventes d. 09-02-2026) -
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Marketing: The Basics (Bog, Paperback / softback, Engelsk)Fully updated to reflect the current world of marketing, this book includes all the vital information you need to excel as a marketing manager in a global landscape where consumer behaviour is increasingly unpredictable.
Levering: Kan forudbestilles (Forventes d. 11-02-2026) -
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The Customer Mindset Reset: 101 Ways to Elevate the Customer Experience (Bog, Paperback / softback, Engelsk)Packed with real-world examples and grounded in best practices, learn how to deliver multi-layered experiences which will surprise and delight customers in equal measure
Levering: Kan forudbestilles (Forventes d. 03-07-2026) -
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Cooperativism at Work: Worker-owned Cooperatives Across the World (Bog, Paperback / softback, Engelsk)The first of its kind, this book shows that enterprises owned and managed by their own staff as cooperatives, estimated to be over... Læs mere
Levering: Kan forudbestilles (Forventes d. 20-02-2026) -
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Promise, Pitfalls, and Potential of Social Entrepreneurship: Positive Change Unleashed (Bog, Paperback / softback, Engelsk)In this book, the authors argue that social enterprise is surrounded by great promise, and that this high expectation... Læs mere
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Introduction to Marketing: Concepts and Contexts (Bog, Paperback / softback, Engelsk)This concise introductory textbook enables students to understand and apply the key concepts of marketing.
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Practical Marketing Planning (Bog, Paperback / softback, Engelsk)This workbook describes the principles and techniques of marketing. Part 1 discusses the principles and components of marketing, audits, research, targeting forecasting and... Læs mere
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Social Impact for Cultural Organizations: A Toolkit for Creating Change (Bog, Paperback / softback, Engelsk)This book provides cultural leaders, both emerging and established, with actionable tools to measure outcomes, communicate value, and build sustainable programs that create lasting positive change.
Levering: Kan forudbestilles (Forventes d. 27-01-2026) -
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Close That Sale: The 24 Best Sales Closing Techniques Ever Discovered (Bog, Paperback / softback, Engelsk)Levering: Kan forudbestilles (Forventes d. 17-03-2026) -
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Smarketing: How to Achieve Competitive Advantage through Blended Sales and Marketing (Bog, Paperback / softback, Engelsk)Understand the concept of 'Smarketing' - the merging of sales and marketing departments to break down organizational silos - to achieve stronger, more streamlined business growth.
Status: Skaffevare (forvent 3 - 8 uger)
