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Auditors' independence has been called into question in the light of their being complicit in some of the corporate misbehaviour... Læs mere
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This book provides an introduction to the major perspectives in critical marketing studies and contains theoretical reflections on... Læs mere
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The way large numbers of people in the developed economies sell their time, skills and efforts in the 21st Century world of paid... Læs mere
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From Rayment and Smith's passionately argued but well reasoned perspective, leaders, the led, and those responsible for leadership development, will gain... Læs mere
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The treatment of employees is increasingly becoming recognised as an important ingredient of sustainable enterprise. As... Læs mere
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This edited collection attempts to demystify Chinese management, highlighting recent research into these significant changes and their implications... Læs mere
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Pioneers in Marketing: A Collection of Biographical Essays discusses eight historically important marketing scholars including Edward David... Læs mere
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This book shows that sustainable development should be analysed and managed as an innovation journey in which social, technological, political and cultural dimensions become aligned. This book was published as a special issue of Technology Analysis & Strategic Management.
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Ethical leadership appears simple yet has layers of meaning interpretation. The purpose of this book is to elucidate what ethical leadership looks like and how it... Læs mere
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Understand how to apply marketing science to increase brand effectiveness and growth.
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