Bemærk: Kan leveres før jul.
Identifies the definitive rules that govern the world of marketing. This book examines marketing campaigns that have succeeded and others that have failed, and why good ideas didn't live up to expectations. It contains real-life examples and commonsense suggestions.
Bemærk: Kan leveres før jul.
Helps you deal with the problems of communicating to a skeptical, media-blitzed public. This book describes a revolutionary approach to creating a "position" in a... Læs mere
Bemærk: Kan leveres før jul.
You've got your hands on one of the greatest marketing manuals ever written--the classic that defines the strategies, plans, and campaigns of today's marketing battlefield.
Bemærk: Kan leveres før jul.
This 20th Anniversary Edition makes available to business and marketing professionals---including tens of thousands of Ries and Trout groupies, worldwide---the work that forever changed the way marketing strategy is done.
Bemærk: Kan leveres før jul.
Everyone knows that building your product or service into a bona fide brand is the only way to stand out in an insanely crowded marketplace. This book deals with... Læs mere
Bemærk: Kan leveres før jul.
Two marketing experts present a comprehensive guide to building a product into a recognized and respected... Læs mere