Kogan Page Ltd Forlag
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Advanced Marketing Analytics: Transform Data into Insights (Bog, Hardback, Engelsk)
Through theory and data-driven techniques this postgraduate textbook will help advanced students turn their marketing data into practical insights.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
The Talent Advantage: Developing Your Workforce to Drive Innovation and Business Results (Bog, Hardback, Engelsk)
Discover how making talent a core part of your organizational strategy can improve business performance and boost results.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Neuromarketing: Practical Insights for Improving Customer Engagement (Bog, Hardback, Engelsk)
Develop an understanding of how the principles of neuromarketing can be applied to your everyday marketing for a competitive edge.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Artificial Intelligence for HR: Use AI to Support and Develop a Successful Workforce (Bog, Hardback, Engelsk)
Confidently understand and use AI to recruit and develop a successful workforce to thrive in the future world of work with the third edition of this best-selling practical guide.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Research Methods for Tourism, Hospitality, Leisure and Events: Methodologies, Metrics and Reporting (Bog, Hardback, Engelsk)
Learn the essential tools and methodologies for conducting research and producing quality academic work in the fields of tourism, hospitality, leisure studies and events.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Sustainable Marketing Strategies: Principles and Practices for Responsible and Ethical Marketing (Bog, Hardback, Engelsk)
Learn how to analyse critically how sustainable a company's communications and brand is, and how to create a sustainable marketing plan, with this postgraduate textbook,
Levering: Kan forudbestilles (Forventes d. 03-11-2026) -
How to Develop Your Presentation Skills: Inspire and Inform with Clarity and Confidence (Bog, Hardback, Engelsk)
Gain essential skills on delivering presentations with impact, improve your confidence and learn how to present remotely on screen.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Streaming Wars: How Getting Everything We Wanted Changed Entertainment Forever (Bog, Hardback, Engelsk)
From Blockbuster's fall to Netflix's rise, the high-stakes battles shaping the future of media are far from over. Streaming Wars reveals the power plays, deals and cultural shifts that transformed entertainment forever.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
B2B Content Marketing Strategy: A Media-First Framework That Accelerates Growth (Bog, Hardback, Engelsk)
Increase marketing's impact on company growth with a media-first content strategy that maximizes your output and meets your customers where they are, driving higher engagement and more sales.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Hotel Operations Management: Strategic and Resilient Practices (Bog, Hardback, Engelsk)
Explore the current best practices and strategies in hotel operations, in this textbook for upper-level undergraduate and postgraduate students, with an emphasis on crisis and resiliency management in response to recent significant changes in the industry.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
People-First Internal Communication: Improving Engagement and Retention in the Workforce (Bog, Hardback, Engelsk)
Develop a people-centric approach to employee communication to drive engagement, retention and staff performance.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
The Transport Manager Certificate of Professional Competence (CPC) Study Guide: A Comprehensive Guide to Passing the CPC Examination (Bog, Hardback, Engelsk)
Covering all elements of the Certificate of Professional Competence (CPC) exam syllabus for freight transport, this study guide is a comprehensive resource for aspiring and current transport managers preparing for the Certificate of Professional Competence examination.
Levering: Skaffevare (forvent 14 - 30 hverdage)
