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Salgsledelse og markedsføringsledelse
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Integrated Assurance: Risk Governance Beyond Boundaries (Bog, Paperback / softback, Engelsk)Much has been written about assurance, but mainly by those who provide it - the professionals such as internal auditors, accountants and... Læs mere
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Managing Sustainable Development Programmes: A Learning Approach to Change (Bog, Paperback / softback, Engelsk)Managing Sustainable Development Programmes is about understanding the difficulties and complexities of large change programmes... Læs mere
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Effective Client Management in Professional Services: How to Build Successful Client Relationships (Bog, Paperback / softback, Engelsk)Effective Client Management in Professional Services explains how firms become client-centric, providing... Læs mere
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People, Planet and Profit: Socio-Economic Perspectives of CSR (Bog, Paperback / softback, Engelsk)Many studies examine the relationship between good governance within corporations and socially responsible behaviour. In People, Planet and... Læs mere
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Measuring Service Performance: Practical Research for Better Quality (Bog, Paperback / softback, Engelsk)In service societies, the tertiary sector has long become the primary sector in terms of GDP and employment. Quality research and... Læs mere
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Corporate Community Involvement: A Visible Face of CSR in Practice (Bog, Paperback / softback, Engelsk)There has been tremendous growth in CCI projects in recent years and the projects incorporated into some companies?€? strategy... Læs mere
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The Single-Minded Project: Ensuring the Pace of Progress (Bog, Paperback / softback, Engelsk)The Single-Minded Project offers an approach to project management that is entirely complementary to the existing methodologies; one that... Læs mere
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The Performance of Projects and Project Management: Sustainable Delivery in Project Intensive Companies (Bog, Paperback / softback, Engelsk)In the increasing number of heavily 'projectized' organizations, sustainable, commercial... Læs mere
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Pharmaceutical Research, Democracy and Conspiracy: International Clinical Trials in Local Medical Institutions (Bog, Paperback / softback, Engelsk)Studies of phenomena such as clinical trials usually focus on either the mechanisms involved... Læs mere
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Man-Made: Why So Few Women Are in Positions of Power (Bog, Paperback / softback, Engelsk)Eva Tutchell and John Edmonds?€? Man-Made looks at women in business, government and not-for-profit organizations to explore the reasons behind - and... Læs mere
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A Stakeholder Approach to Managing Food: Local, National, and Global Issues (Bog, Paperback / softback, Engelsk)This research anthology explores the concept of food production and supply, from farm gate to plate, bringing together... Læs mere
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Advanced Database Marketing: Innovative Methodologies and Applications for Managing Customer Relationships (Bog, Paperback / softback, Engelsk)While the definition of database marketing hasn?€?t changed, its meaning has become more vivid,... Læs mere
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