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A thorough introduction to marketing channels that demystifies how they're organized and coordinated, while also highlighting the importance of... Læs mere
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The book covers the subject of brand management in a fiercely competitive market environment. In an age in which brand is the most... Læs mere
Bemærk: Kan ikke garanteres før jul. Se dato på varen.
The book covers the subject of brand management in a fiercely competitive market environment. In an age in which brand is the most... Læs mere
Bemærk: Kan ikke garanteres før jul. Se dato på varen.
This book bridges that gap, equipping readers with the knowledge and tools to make conscious, impactful decisions that drive lasting change.
Bemærk: Kan ikke garanteres før jul. Se dato på varen.
This book bridges that gap, equipping readers with the knowledge and tools to make conscious, impactful decisions that drive lasting change.
Bemærk: Kan ikke leveres før jul.
This book focuses on the existing gaps in the sustainability accounting research field for carbon matter. It... Læs mere
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A comprehensive discussion of market research and analysis, covering key concepts, process descriptions, qualitative and quantitative techniques for... Læs mere
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This essential guide empowers readers to leverage AI as a tool for efficiency, financial viability, growth and innovation and as a force for positive social and environmental impact, creating sustainable shared value for all stakeholders.
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Offers readers a profound insight into the cognitive, economic and societal factors underlying our inaction on climate change, equipping us with a unique toolkit to confront our collective inertia and the barriers to necessary global responses.
Bemærk: Kan ikke garanteres før jul. Se dato på varen.
Offers readers a profound insight into the cognitive, economic and societal factors underlying our inaction on climate change, equipping us with a unique toolkit to confront our collective inertia and the barriers to necessary global responses.
Bemærk: Kan ikke leveres før jul.
Chapters explore how data can transform marketing by enabling more precise targeting, better optimization of campaigns, and deeper understanding of what drives customer engagement.
Bemærk: Kan ikke leveres før jul.
This book is about taking a theory, pricing, and translating it into an operational practice that can be used by a... Læs mere