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Entrepreneurship, Regional Development and Culture: An Institutional Perspective (Bog, Hardback, Engelsk)The aim of this book is to analyze the relationships among entrepreneurship, regional development and culture in the... Læs mere
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Investigating Cultural Aspects in Indian Organizations: Empirical Evidence (Bog, Hardback, Engelsk)Whilst there is tremendous interest in understanding the intricacies of Indian culture and a growing literature focusing on... Læs mere
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German-Sino Business Networks: Using Organized Networks to Develop Business with China (Bog, Paperback / softback, Engelsk)With this Springer Brief, business professionals get a quick and useful overview of the leading networks such as the German Asia-Pacific Business Association, the German-Chinese Business Association, and the Asian Social Business Community.
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Investigating Cultural Aspects in Indian Organizations: Empirical Evidence (Bog, Paperback / softback, Engelsk)Whilst there is tremendous interest in understanding the intricacies of Indian culture and a growing literature focusing on... Læs mere
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Brand Building and Marketing in Key Emerging Markets: A Practitioner’s Guide to Successful Brand Growth in China, India, Russia and Brazil (Bog, Paperback / softback, Engelsk)This book combines scientific research and professional insights on brand and marketing strategy development in major emerging growth markets. With emerging markets at the center, major paradigm shifts are explained such as 'one world strategies'.
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Inclusive Leadership: A Framework for the Global Era (Bog, Paperback / softback, Engelsk)This insightful management book introduces an inspirational new ethics-oriented approach to business and leadership for current and future leaders.... Læs mere
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Entrepreneurship in Emerging Economies: Enhancing its Contribution to Socio-Economic Development (Bog, Hardback, Engelsk)In this book the author investigates the role of entrepreneurship in the socio-economic development of emerging economies, highlighting its vital part in implementing development programs and policy initiatives.
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Consumer Perception of Product Risks and Benefits (Bog, Hardback, Engelsk)This book reflects the current thinking and research on how consumers’ perception of product risks and benefits affects their behavior. The... Læs mere
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Instructor's Manual for Strategic Marketing Cases in Emerging Markets: A Companion Volume (Bog, Paperback / softback, Engelsk)This is a teaching companion to the case studies provided in the book 'Strategic Marketing Cases in Emerging... Læs mere
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Advanced Methods for Modeling Markets (Bog, Hardback, Engelsk)This volume presents advanced techniques to modeling markets, with a wide spectrum of topics, including advanced individual demand models, time series analysis, state space models, spatial models, structural models, mediation, models that specify competition and diffusion models.
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Current Perspectives on Asian Women in Leadership: A Cross-Cultural Analysis (Bog, Hardback, Engelsk)This book explores the unique socioeconomic challenges encountered by female leaders in China, India, Japan, Korea, and other Asian countries where traditional cultural expectations and modernized values coexist.
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Competitiveness Creation and Maintenance in the Postal Services Industry: A Lithuanian Case Study (Bog, Paperback / softback, Engelsk)This book examines the changing business andeconomic environment for postal services in Lithuania and the upcomingchallenges for this industry.
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