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The computer games industry is one of the most vibrant industries today whose potential for growth... Læs mere
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This book is a review of the analytical methods required in most of the quantitative courses taught at MBA programs. Students... Læs mere
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Steel Phoenix recounts the downfall of 'Big Steel' in America and the emergence of a new steel industry from the ashes of the old.
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Through case studies this volume provides evidence that a link between sourcing capabilities and organizational structure contributes to a... Læs mere
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Electronics is an ever-changing field with an entrepreneurial spirit and a rich history, populated by some of the world's most famous companies and personalities.
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Now known as the transmission model, this form of communication is still the foundation for academic courses in communication theory and practice, and is embedded in most... Læs mere
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Now known as the transmission model, this form of communication is still the foundation for academic courses in communication theory and practice, and is embedded in most... Læs mere
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Unmasking Project Management helps professionals in information technology (IT) and business identify successful approaches to management of information systems (MIS) that will work for their organizations and projects.
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In Principles of Marketology, Volume 1: Theory , Aghazadeh explores the definition, origins and framework of a new methodology for helping organizations better understand their market and competition.
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This book offers a unique view of how innovation and competitiveness improve when organizations establish alliances with partners who... Læs mere
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Using current business examples and academic research, Tools for Systematic Problem-Solving educates managers and executives on how to systematically examine key assumptions to ensure survival and success for their organizations.
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For businesses large and small, investment in digital technologies is now a priority essential for success. Digitizing... Læs mere