Der er 9 underkategorier
PR
Visning: Type : Alle | Sprog : Alle | Format : Alle
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Applied Crisis Communication and Crisis Management: Cases and Exercises (Bog, Paperback / softback, Engelsk)Guides students through cases and exercises that explore crisis communication and management in action, building the necessary skills for effective crisis management.
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Communication Planning: An Integrated Approach (Bog, Paperback / softback, Engelsk)Communicators are now being asked to perform managerial duties such as planning, consulting stakeholders and advising CEO's and vice presidents.... Læs mere
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Understanding Public Relations: Theory, Culture and Society (Bog, Hardback, Engelsk)This text introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its... Læs mere
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Sports Public Relations (Bog, Paperback / softback, Engelsk)A critical introduction to this increasingly popular subject from one of the most highly regarded authors in the field. The perfect balance between theory and practice.
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School Public Relations for Student Success (Bog, Hardback, Engelsk)From components of successful PR programmes to evaluation guidelines, this valuable resource gives educational leaders the public relations support needed to meet tough communication demands and ensure student success.
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The SAGE Handbook of Public Relations (Bog, Hardback, Engelsk)Global in scope and unmatched in its coverage of both academic research and professional best practice, this is an essential resource for those studying and teaching PR
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Public Relations: Concepts, Practice and Critique (Bog, Hardback, Engelsk)This book introduces students to the key concepts in Public Relations and draws on a wide range of interdisciplinary sources to encourage students to think... Læs mere
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Public Relations: A Managerial Perspective (Bog, Hardback, Engelsk)Explores the essential role of managerial theory and practice within the public relations/communications function of organizations.
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Key Concepts in Public Relations (Bog, Hardback, Engelsk)A 'one stop PR shop' for students in this increasingly popular field of study.
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Key Concepts in Public Relations (Bog, Paperback / softback, Engelsk)A 'one stop PR shop' for students in this increasingly popular field of study.
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Introducing Public Relations: Theory and Practice (Bog, Paperback / softback, Engelsk)Exciting, engaging and dealing with both the theory and day-to-day practice of public relations, this is a conscise and approachable alternative to the larger, dryer and more expensive textbooks currently on the market.
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How to Work with the Media (Bog, Paperback / softback, Engelsk)This useful guide explains the workings of the press and other media, and gives concrete, practical advice on how to work with them effectively. The authors provide examples of... Læs mere
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