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Dieses Lehrbuch erklärt die grundlegenden Prinzipien und Definitionen der Creative Industries und beschreibt die Besonderheiten der Kultur- und Kreativwirtschaft.
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Matthew Watson draws a distinction between the spatial and the functional mobility of capital, allowing fresh insights into existing work on the... Læs mere
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China is the world's biggest market for cigarettes. By 2020, 300 million Chinese will be elderly. By 2010, China will have 7 of the... Læs mere
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This book gives a comprehensive analysis of the different real estate markets in Europe, with a thorough description of the various sectors. The recent disturbing events in... Læs mere
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This book addresses the importance of diversification for reducing volatility of investment portfolios. It shows how to improve investment... Læs mere
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This book critically analyzes recalls of toys, carsand other products announced in the U.S. since 1974. By empirically examining the... Læs mere
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A principal theme of the book is a plea for ' real venture capital', with the venture capitalist adding substantial value to companies and their... Læs mere
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Ranked as the second most important growing economy in the world, India represents one of the most interesting sourcing and... Læs mere
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This volume is devoted to those areas that can advance our understanding of international business. It contains contributions from... Læs mere
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International business is synonymous with big challenges. Cultural and institutional complexities remain ever potent, so are 'newer' concerns like... Læs mere
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A new look at the different perspectives on energy security policies of European and Asian countries. The book explains the reasons for the failure of EU... Læs mere
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We have witnessed a revolution in the way consumers relate to a product; increasingly tending to reject brands which offer over-extensive lines in... Læs mere