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Public Relations in Japan is the first in-depth scholarly discussion of what political, social and economic conditions affected the development of PR in Japan.
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Inextricably linked to neoliberal market economies, Public Relations’ influence in our promotional culture is profound. Yet many aspects of the profession are... Læs mere
Bemærk: Kan ikke leveres før jul.
Bemærk: Kan ikke leveres før jul.
Bemærk: Kan ikke leveres før jul.
Drawing on a diverse range of contributions to analyse the concepts and practice of "activist", "protest" and "dissent" public relations, this book challenges the view that PR is only a tool of corporate capitalism.
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This book explores the wide-ranging elements of property PR in the UK, with a strong emphasis on communications theory, strategy and technique.
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Crossing the boundaries of different disciplines, this topical and timely book draws together different views of workplace reflection, delivering a secure grounding in academic thinking and working practice.
Bemærk: Kan ikke leveres før jul.
Bemærk: Kan ikke leveres før jul.
Bemærk: Kan ikke leveres før jul.
Drawing on theoretical perspectives including Bourdieu's work, the sociology of the professions, identity and postcolonial / critical race theory, this book examines both occupational discourses of PR identity and purpose and practitioner accounts of their experiences in PR.
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This book presents a new framework for intentional strategic positioning in public relations. It... Læs mere
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