PR
Visning: Type : Alle | Sprog : Alle | Format : Alle
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Public Relations in Japan: Evolution of Communication Management in a Culture of Lifetime Employment (Bog, Hardback, Engelsk)Public Relations in Japan is the first in-depth scholarly discussion of what political, social and economic conditions affected the development of PR in Japan.
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Public Relations as Emotional Labour (Bog, Hardback, Engelsk)Inextricably linked to neoliberal market economies, Public Relations’ influence in our promotional culture is profound. Yet many aspects of the profession are... Læs mere
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Public Relations and Individuality: Fate, Influence and Autonomy (Bog, Hardback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage) -
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Public Relations and Participatory Culture: Fandom, Social Media and Community Engagement (Bog, Hardback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage) -
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Protest Public Relations: Communicating dissent and activism (Bog, Hardback, Engelsk)Drawing on a diverse range of contributions to analyse the concepts and practice of "activist", "protest" and "dissent" public relations, this book challenges the view that PR is only a tool of corporate capitalism.
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Promoting Property: Insight, Experience and Best Practice (Bog, Paperback / softback, Engelsk)This book explores the wide-ranging elements of property PR in the UK, with a strong emphasis on communications theory, strategy and technique.
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Productive Reflection at Work: Learning for Changing Organizations (Bog, Paperback / softback, Engelsk)Crossing the boundaries of different disciplines, this topical and timely book draws together different views of workplace reflection, delivering a secure grounding in academic thinking and working practice.
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Presentation Planning and Media Relations for the Pharmaceutical Industry (Bog, Paperback / softback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage) -
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PR 2.0: How Digital Media Can Help You Build a Sustainable Brand (Bog, Paperback / softback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage) -
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Power, Diversity and Public Relations (Bog, Hardback, Engelsk)Drawing on theoretical perspectives including Bourdieu's work, the sociology of the professions, identity and postcolonial / critical race theory, this book examines both occupational discourses of PR identity and purpose and practitioner accounts of their experiences in PR.
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Positioning Theory and Strategic Communication: A new approach to public relations research and practice (Bog, Hardback, Engelsk)This book presents a new framework for intentional strategic positioning in public relations. It... Læs mere
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Political Marketing in the United States (Bog, Paperback / softback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage)
