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A five-step strategy for turning a commodity into a necessity When products and services become interchangeable, price... Læs mere
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Learn in a week, what the leading experts on customer care learn in a lifetime.
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Gain, engage, and retain customers with positive experiences A positive customer experience is absolutely essential to keeping your business relevant. Today's business... Læs mere
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From small independent businesses to established conglomerates, this title offers a tool for ensuring repeat business.
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. Less than five percent of the worlda s firms achieve the full potential of their customer relationship initiatives. The rest are caught in its paradox.
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Aims to reveal the secrets to service success by analyzing four service companies that grew from small beginnings to the leaders in their industries. This... Læs mere
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Learn how to use service modelling to streamline and optimize processes! Information about customer needs, the technical composition of services, and... Læs mere