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Praise for Service-Oriented Architecture "This book provides a superb overview of the SOA topic. Marks and... Læs mere
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The aim of the "New Economy Excellence" series is to focus on helping senior managers create and sustain competitive advantage in the Internet economy. The series gets to grips with providing a commercial analysis of the opportunities and pitfalls of the e-business environment.
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Customer survey studies deals with customers, consumers and user satisfaction from a product or service. In practice, many of the customer... Læs mere
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Service Level Management (SLM) is a way of analyzing services viewed in the context of users or service consumers, their requirements,... Læs mere
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Firms are continually seeking new ways to forge close relationships with their most valuable customers. With recent advances in networking and database... Læs mere
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Fast and Efficient Context-Aware Services gives a thorough explanation of the state-of-the-art in Context-Aware-Services (CAS). The authors describe all major... Læs mere
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The theme of this text is customer transformation. It discusses how firms, in both the manufacturing and service industries, can change to meet new... Læs mere
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CRM today is much like BPR in the 1990s. It is the strategy of the 21st century. Everyone is jumping on the bandwagon, but few... Læs mere
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Find out how to reap the benefits of motivating and engaging the new, direct customer voice The... Læs mere
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A breakthrough is a discontinuous change that makes new things possible and takes performance in a market to a new level. This book is about creating breakthroughs in large organizations where so much energy is often committed to existing activity.
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A holistic approach to harnessing a company's processes to achieve true customer satisfaction Every move that a corporation makes is a... Læs mere
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Now fully revised and updated--a powerful, customer-focused tool for business improvement Now in a Second Edition, Business Process Mapping is a... Læs mere