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Kundeservice
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The Growth Dilemma: Managing Your Brand When Different Customers Want Different Things (Bog, Hardback, Engelsk)With depth, clarity, and a bit of humour, Wilson and Hamilton give you a better way to strategically select new target markets and manage multiple customer segments. The Growth Dilemma is your road map to brand growth.
Levering: 6 - 9 hverdage -
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The Customering Method: From CX Dogma to Customer Science (Bog, Paperback / softback, Engelsk)Despite the promise of an enhanced customer experience through new technology, we have witnessed the widespread collapse of consumer trust. This... Læs mere
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The Customering Method: From CX Dogma to Customer Science (Bog, Hardback, Engelsk)Despite the promise of an enhanced customer experience through new technology, we have witnessed the widespread collapse of consumer trust. This... Læs mere
Levering: Skaffevare (forvent 14 - 30 hverdage) -
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Transformative Marketing: Combining New Age Technologies and Human Insights (Bog, Paperback / softback, Engelsk)Levering: 6 - 9 hverdage -
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Legacy in the Making: Building a Long-Term Brand to Stand Out in a Short-Term World (Bog, Paperback / softback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage) -
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Service Management Principles for Hospitality & Tourism in the Age of Digital Technology (Bog, Paperback / softback, Engelsk)Guides managers to see hospitality and tourism as essential service businesses requiring a holistic... Læs mere
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Shoppernomics: How to Shorten and Focus the Shoppers' Routes to Purchase (Bog, Paperback / softback, Engelsk)What happens from the moment the thought of a purchase occurs, to ownership, is a journey that is impacted by media, advice,... Læs mere
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Customer Relationship Management: A Global Perspective (Bog, Paperback / softback, Engelsk)Customer Relationship Management combines marketing and relationship theory with practical advice to enable students and practitioners to understand... Læs mere
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The Handbook of Customer Satisfaction and Loyalty Measurement (Bog, Paperback / softback, Engelsk)The third edition of the book offers a thorough guide to collecting and reporting accurate measures of customer satisfaction as well as useful advice on how to use the measures to drive performance improvement.
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Customer Centric Support Services in the Digital Age: The Next Frontier of Competitive Advantage (Bog, Hardback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage) -
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The Customer Asset: Understanding and Managing its Value (Bog, Hardback, Engelsk)This book delves into the concept of customers as financial assets, explaining how firms can assess investments in customer relationships.... Læs mere
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Artificial Intelligence along the Customer Journey: A Customer Experience Perspective (Bog, Hardback, Engelsk)The development of several AI solutions has revolutionized the way in which consumers behave. Serving as a guide to... Læs mere
Levering: Skaffevare (forvent 14 - 30 hverdage)
